Privacy Policy
Last Updated: November 01, 2026
Him + Her Digital Co., Blueprint, and Tagalong+ ("we," "our," or "us") operates himandher.digital, bluprntpage.com, and tagalongnotes.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Please read this policy carefully. If you do not agree with the terms, please discontinue use of the Site.
1. Information We Collect
We collect information that identifies, relates to, or could reasonably be linked with you ("Personal Data").
A. Automatically Collected Data & Analytics
When you browse the Site, our servers and third-party tracking tools automatically log:
Interaction and Engagement Data: Clicks, scrolls, pages viewed, time spent on pages, referral links, and internal navigation patterns.
Technical Data: IP address, browser type and version, device identifier, operating system, and language settings.
Cookies and Tracking Pixels: We use cookies, web beacons, and tracking scripts to understand user activity and maintain site functionality.
B. User-Submitted Content
Comments and Interactions: If you post comments, submit feedback, or interact with public-facing areas of the Site, your username, comment content, and timestamp may be publicly viewable.
2. Third-Party Tracking & Advertising Tools
We integrate third-party tracking technologies to analyze site performance and deliver targeted advertising.
Meta Pixel (formerly Facebook Pixel): We use Meta technologies to measure ad conversions, optimize marketing campaigns, and serve targeted ads based on your activity on our Site. Meta may correlate this data with your Facebook or Instagram profile according to their data policy.
Google Services (Google Analytics / Google Tag Manager / Google Ads): We may use Google services to evaluate how visitors engage with the Site and to deliver personalized advertising across the Google network. Google uses cookies and unique identifiers to collect visitor statistics.
3. How We Use Your Information
We process collected information to:
Operate, maintain, and optimize website layout and performance.
Monitor traffic patterns, engagement rates, and content popularity.
Facilitate public discussions and manage comment moderation.
Serve tailored advertisements and evaluate marketing effectiveness.
Prevent fraud, detect security vulnerabilities, and enforce our terms.
4. Managing Your Tracking & Privacy Choices
You have options to limit or disable data collection:
Cookie Settings: You can configure your browser to block cookies or alert you when cookies are sent. Disabling cookies may affect certain Site features.
Meta Opt-Out: You can adjust your ad preferences within your Facebook/Meta account settings or via the Digital Advertising Alliance (DAA).
Google Opt-Out: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on or managing preferences through your Google account.
Industry Opt-Out Platforms: Visit optout.aboutads.info or youronlinechoices.eu to opt out of interest-based ads from participating companies.
5. Sharing of Information
We do not sell your personal data. We disclose information only under the following circumstances:
Service Providers: Third-party vendors who provide analytics, hosting, advertising, and site maintenance.
Public Forums: Information posted in comment sections is public and can be viewed or shared by other visitors.
Legal Requirements: When required by subpoena, search warrant, or applicable law to protect our legal rights.
6. Data Security & Retention
We implement standard administrative and technical safeguards to protect your data. We retain collected analytics and interaction logs only as long as necessary to fulfill operational needs, resolve disputes, and comply with legal requirements.
7. Contact Us
If you have questions about this Privacy Policy or your data, contact us at:
Email: WhatsUp@himandher.digital
Note: All applicable state and national laws are applied automatically via location whether or not cookies are accepted or rejected.
Verbal Opt-In Policy for SMS/Text Messaging
Purpose This policy governs how staff obtain and document consumer consent to receive text messages when that consent is given verbally (e.g., over the phone, at an event, or in person) rather than through a web form.
When Verbal Opt-In Applies Use this process only when a written/digital opt-in (web form, keyword text-to-join, checkbox) isn't practical — for example, phone-based sign-ups, tabling events, or door-to-door canvassing.
Required Script Elements Every verbal opt-in must include, at minimum, the following spoken to the consumer:
Identify the sender. State the organization's name clearly (e.g., "This is [Org Name]").
State the purpose. Describe what kind of messages they'll receive (e.g., "We'll send you updates about upcoming events" or "campaign action alerts").
Disclose frequency. Give a reasonable estimate (e.g., "up to 4 messages per month").
Disclose costs. State: "Message and data rates may apply."
Disclose opt-out method. State: "You can reply STOP at any time to opt out."
Confirm affirmative consent. Ask a direct question requiring a "yes" — e.g., "Can I confirm you'd like to receive text updates from us at this number?" Silence, a nod (in person), or continuing a conversation does NOT count as consent — you need an explicit verbal "yes."
Do not condition anything on consent. Never require SMS opt-in as a condition of receiving a service, signing a petition, or attending an event.
Documentation Requirements Because verbal consent isn't self-documenting like a web form checkbox, staff must log the following immediately after the call/interaction:
Phone number provided
Date, time, and method (phone call, in-person, event name)
Name of staff member who obtained consent
A note confirming the script above was followed and the consumer said "yes"
If possible, an audio recording or contemporaneous CRM note as backup evidence
This record should be retained for as long as the number remains in the messaging list, plus a reasonable buffer after opt-out (commonly 4+ years, consistent with TCPA statute of limitations).
Prohibited Practices
No pre-checked or assumed consent
No inferring consent from a prior business relationship alone
No sharing/selling the opted-in number to third parties without separate consent
No re-adding a number that has opted out (STOP) without fresh consent
State Law Note Some states (e.g., Louisiana) impose additional requirements on top of federal TCPA rules, such as specific hour restrictions or state-level do-not-call registry checks. Confirm state-specific rules for the jurisdiction where the consumer is located before deploying campaigns broadly.
